Learn the spells yourself.
The people getting ahead with AI aren't smarter than you. They just learned what it can actually do, and where it actually fits. This is hands-on, screen-share, one-on-one, starting exactly where you are, whether that's "I've never opened one of these" or "I have twelve tabs of half-working automations."
Everything inside the container
There's no fixed curriculum, because you don't need most of one. We go where your actual work is. Over a typical engagement, that tends to cover:
Starting from absolute zero
Which assistant to use, how to talk to it, and why your first few attempts felt underwhelming. No prerequisites, no shame, no jargon, we go at whatever pace is comfortable.
The tools worth your time
There are thousands. Maybe six matter for you. We work out which ones fit how you actually operate, and I'll tell you plainly which hyped ones to skip.
Prompting that gets real results
Why the same question gets a brilliant answer one day and a useless one the next, and how to write the kind of request that works every time.
An assistant shaped around you
Not a generic chatbot. One that knows your business, your people, your language and your rules, and remembers them between conversations.
Your first working automations
Something that runs without you, an inbox that triages itself, follow-ups that send on their own, a report that builds overnight. We build it together, live, in your accounts.
Documents, data and drudgery
Contracts summarized, spreadsheets cleaned, research compiled, transcripts turned into action items. The work you dread, handed off.
Writing in your own voice
Emails, posts, proposals, listings: drafted to sound like you rather than like a press release. Getting this right is a skill, and it's teachable.
Using AI safely
What's safe to paste and what isn't, how to catch a confident wrong answer, and where to put guardrails so a mistake stays small.
Bringing your team along
Rolling it out to people who didn't ask for it, what to standardize, what to leave alone, and how to avoid the tool everyone quietly stops using.
Images, audio and video
Generating and editing visual work, cloning a voice, cutting clips, producing content without a production crew.
Research that holds up
Using AI to find things out without getting confidently lied to, sourcing, verification, and knowing when to stop trusting it.
Fixing what you already built
Bring the half-finished automation, the assistant that keeps forgetting, the workflow that broke last month. We debug it together and you learn why it broke.
One rate, lower the more you buy
Coaching hours work for AI or for transformation work. Longer engagements can move to a monthly retainer or a project rate instead, shaped by what we're building.
Use your hours for AI coaching, transformation work, or both. Book them one at a time, whenever you're ready. They don't expire.
Or Book a Free Call First ✦From first call to running on its own
No prerequisites
Business owners who know they're behind on this. People whose job is quietly changing under them. Anyone who has opened an AI tool, felt underwhelmed, and assumed the problem was them. It wasn't: nobody showed you how it actually works. That's the whole job here.